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Abstract

The effects of the pace of background music and the presence of a distraction on the consumption of alcohol were tested. Observations were made at a bar in 30-minute intervals that coincided with the playing of different paces of music (fast, medium, and slow). Observations were also separated by the presence or absence of a distraction, such as a football game televised in the bar. Covertly observations were recorded of the total alcohol consumption of selected groups seated together at tables. Results showed a positive correlation between pace of music and alcohol consumption, with faster paces associated with higher alcohol consumption. There was no significant effect of the presence of a distraction on alcohol consumption.

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  • Event location
    • Open 3rd Floor

  • Event date
    • 4 April 2013

  • Date submitted

    18 July 2022

  • Additional information
    • Acknowledgements:

      Steve Smith